Our team

At Upward Digital Media, we see ourselves as an extension of your team. We are passionate about using our expertise in digital media to provide strategy and streamline processes, so you can focus on what your organization does best.

Katie Martin
Founder and CEO

Founder and CEO Katie Martin has over 11 years' experience in the public relations and communications sector. In 2013, she joined one of the nation’s most prominent faith-based public relations firms and provided traditional communications and public relations support to clients. In 2018, she launched the company's digital media division. Her expertise and strategic approach to digital media produced proven results, and her division became a trusted partner in the faith-based communications world.

Katie has worked with many prominent ministries and organizations, including Museum of the Bible, Dr. Tony Evans, Jonathan Cahn, Auntie Anne Beiler, Jay Lowder Harvest Ministries, Fathom Events, GriefShare, The Return, Empowered21, and more.

Her campaigns have also received industry recognition, including a Public Relations Society of America (PRSA) Bronze Anvil Award of Commendation and three PRSA Dallas Pegasus Awards. Katie was also named to the 2022 PRSA Dallas’ 40 Under 40 list.

Lauren Moyers
Digital Account Coordinator

Lauren Moyers serves as Digital Media Coordinator for Upward Digital Media. With five years of experience in social media management, Lauren specializes in content creation, strategic planning, and community engagement. She has successfully worked with a diverse range of clients, from startups to established brands, adapting to the latest trends and technologies to drive engagement and growth. Her goal is to help brands build strong, authentic online presences and achieve measurable results.

Kristin Cole
Strategic Partner

Founder and CEO of KC Communications, Kristin is a strategic public relations professional with nearly two decades of experience working with faith-based organizations, leaders and non-profits to amplify their message and mission. She is passionate about PR and founded KC Communications to lead mission-minded leaders and organizations with strategic communication to affect, influence and impact the world for good.

She has led award-winning campaigns and grown companies in size, influence and results throughout her career. A member of the Public Relations Society of America, she was honored by PRSA Dallas in 2021 for the inaugural 40 Under 40.